Meanwhile, the average time people spend watching Live videos is more than three times longer than video that isn’t live. For the final 2016 presidential debate, a study by media streaming service provider Wowza found that Facebook’s live stream had the lowest latency, beating out satellite and cable for some viewers and delivering its stream at an average 13-second delay (as low as seven seconds for some viewers).
Texas woman Candace Payne currently holds the record for most-watched Facebook Live video.
While video has always been popular online, the dominance of social media and the rise of mobile usage has all but ensured social video’s position as the reigning monarch of content.
Users continue to produce—and watch—more video than ever before. were watching an average of one hour and 16 minutes of video on digital devices every day (out of 5.5 total hours spent watching video content), according to e Marketer—up significantly from only 21 minutes watching video on digital devices in 2011.
In fact, online video streaming will grow to more than 80 percent of all consumer internet traffic by 2020, according to predictions from tech company Cisco. Beyond the popularity of social video in general, Facebook Live brings with it specific benefits.
If you have an i Phone or i Pad, your top choice would likely be Face Time, since its built into the operating system and works well.There's no dedicated video calling option, instead you start a new call with one of your contacts and then select the video option.What's great: Viber has tons of features to keep you connected and the video calling works beautifully.What's great: Hangouts organizes your conversations by person, and you can send messages, and start voice and video calls from one place.What's not: The app can be glitchy, especially when trying to hang up a video call. Since it got its start sending text-based messages, that's still where Viber shines.The video recording feature in Facebook Messenger allows you to record the video clips from both the rear and front cameras on your mobile phone.“Broadcast to the largest audience in the world with the camera in your pocket.” That’s the official tag line for Facebook Live video.But if you're rocking an Android phone or tablet, you'll need to pick another app to help you stay connected.Luckily, there are plenty of choices to choose from, many that offer much more than Apple.Video calls, and even most voice calls, are free to any other Hangouts user.And if you have a Google account, you can already use Hangouts -- there's no need to sign up for anything new.