Although studying creativity is considered a legitimate scientific discipline nowadays, it is still a very young one. One of Guilford’s most famous studies was the nine-dot puzzle. Guilford was one of the first academic researchers who dared to conduct a study of creativity.Most people assume that 60 percent to 90 percent of the group given the clue would solve the puzzle easily. What’s more, in statistical terms, this 5 percent improvement over the subjects of Guilford’s original study is insignificant.In other words, the difference could easily be due to what statisticians call sampling error.
Only 20 percent managed to break out of the illusory confinement and continue their lines in the white space surrounding the dots.Let’s look a little more closely at these surprising results.Solving this problem requires people to literally think outside the box.No one, that is, before two different research teams—Clarke Burnham with Kenneth Davis, and Joseph Alba with Robert Weisberg—ran another experiment using the same puzzle but a different research procedure.Both teams followed the same protocol of dividing participants into two groups.It's an interesting experiment, but the author's conclusion cannot possibly follow from the results of it.your conclusion: that the second experiment disproves the theory that thinking outside the box is useful in solving problems, is itself a fallacy.It was an appealing and apparently convincing message.Indeed, the concept enjoyed such strong popularity and intuitive appeal that no one bothered to check the facts.He challenged research subjects to connect all nine dots using just four straight lines without lifting their pencils from the page.Today many people are familiar with this puzzle and its solution.